Factor | Contact Us

About

Mission & Vision

The Factor Team

Who we help

For Technology Vendors

Menu

Get Involved

Get Involved

For Technology Vendors

About Factor

About Factor

Mission & Vision

The Factor Team

Advisory

Research & Advisory

Factor
Advisory

The Factor Team consists of industry experts and advisors who guide you through market trends, empowering your team with actionable insights and proven best practices.

Book an Advisory Call

Move quicker, think sharper, and execute with confidence on your biggest priorities.

For Executive Leaders

Benchmark Strategic Capabilities

See where you’re behind. Prioritise what to fix

Build a Board-Ready Plan

Justify investment with peer data and clear logic

Validate & De-Risk Major Initiatives

Test ERP, GenAI, or vendor shifts before acting

For Tech Providers

Tailor Your GTM to Buyer Needs

Position your message with need and timing

Identify Qualified Demand

Find buyers with urgency, budget, and fit

ABM with Real Triggers

Use buyer signals to guide ABM focus

By Industry

Banking & Financial Services

Education & Training

Energy & Utilities

Mining & Industrial

Professional Services

Retail & Consumer Goods

Telco & Communications

Healthcare & Life Sciences

Media & Entertainment

By Role

Platforms

Research & Advisory

Factor
Platforms

Our product suite helps enterprise leaders benchmark capability, uncover intent, and deliver on strategy, all built from verified executive insight.

Tools built for decisions, strategy, and delivery.

By Platform

Factor Decisions

First-party ABM platform for surfacing buyer intent.

Factor Directions

Research & benchmarking to support strategic clarity.

Factor eLearning

Short-form, role-specific learning built from real exec data.

IT Benchmarking Tool

Benchmark yourself now

Compare your maturity and capability by role or function.

By Use Case

Strategic Planning

Capability Benchmarking

Account-Based Marketing

Executive Enablement

Market Intelligence

Transformation Delivery

Events

Factor Day Events

Factor Day Events

One day events with 120+ senior executives and up to 10 partners

Digital Programs

Webinars & virtual
events for thought
leadership & demos

Executive Programs

Persona based expert led peer-driven executive programs

Security

CMO Day

Data+AI

CIO

CTO

CFO

B2B CMO

Cloud

Explore Attendance & Membership Explore Sponsorship

Australia & New Zealand

South East Asia

United Kingdom & Ireland

United States

Australia & New Zealand

South East Asia

United Kingdom & Ireland

United States

Australia & New Zealand

South East Asia

United Kingdom & Ireland

United States

Australia & New Zealand

South East Asia

United Kingdom & Ireland

United States

Australia & New Zealand

South East Asia

United Kingdom & Ireland

United States

Australia & New Zealand

South East Asia

United Kingdom & Ireland

United States

Explore Membership Explore Sponsorship

By Format

Text Link Text Link

Copyright © 2025 Factor.
All rights reserved.

Factor Day Events

One day events with 120+ senior executives and up to 10 partners

Executive Programs

Persona based expert led peer-driven executive programs

Virtual & Webinars

Webinars & virtual
events for thought
leadership & demos

Advisory events for tech marketers with go-to-market planning

Resources

About Experts Causes Work at Sit-Down

Studios Podcasts

Insights Plans Sign in

How can we help you today?

About

Meet the team Vision Mission Work at Factor Contact us

Resources

Articles White Papers Sessions CMO CSCO Events

Regions

United Kingdom

Ireland

Australia

New Zealand

Singapore

Indonesia

Vietnam

Malaysia

Philippines

Thailand

Events

CIO Data & AI CFO Security Marketing

Social

Linkedin Panelist X Facebook Instagram YouTube

Download on:

Work with Sit-Down

CIO CDO CFO CCO CMO CHRO CSCO CISO Automation & AI DevOps Contact Centre

Goals

Personal Development Digital Transformation Culture & Leadership Lead Generation Community Engagement

Services

Sit-Downs Evolve Podcasts Market Enablement

Regions

United Kingdom

Ireland

Australia

New Zealand

Singapore

Indonesia

Vietnam

Malaysia

Germany

Philippines

Thailand

Values

Privacy Guildlines Vision Mission

Experts Advisory Work at Sit-Down Contact Sit-Down

Copyright © 2024 Factor. All rights reserved.

|

|

Sales & Refunds

|

Terms & Conditions

|

Preference Center