Agentic Brand Control

Overview

AI is moving beyond assisted content creation into autonomous execution. Teams can now generate, edit, adapt and personalise work at speed - but the controls around quality, brand consistency, data access and approval are often still built for human-led workflows.

For technology and product leaders, the challenge is not simply enabling more AI creation. It is ensuring that AI agents can operate safely across teams, tools and content systems without creating brand, security or governance risk.

This roundtable will explore how organisations can scale agentic creation while maintaining control over what AI agents can access, produce, adapt and publish.

Discussion Points

• From Assistance to Autonomy - How AI is shifting from prompt-based support to agents that can create, edit and execute across workflows.

• Brand Control at Scale - Keeping AI-generated outputs consistent with tone, design standards, messaging and compliance requirements.

• Data and Permissions - Managing what AI agents can access, remember, reuse and generate across enterprise systems.

• Governance Without Friction - Balancing speed with approval workflows, auditability and human review where risk is high.

• Scaling Trust in AI Creation - Turning agentic content creation from a productivity tool into a trusted enterprise capability.

What to expect

• Discussions Interactive
• Hours
• Senior Executives 10+

Agenda

• 11:45 am Delegate arrival & registration(Executive Luncheon) Welcome on arrival. Enjoy a moment to connect informally with fellow attendees before the session begins.
• 0:00 pm Welcome drinks & refreshments(Executive Luncheon) networking break with light refreshments as we prepare for the session ahead.
• 0:15 pm Opening remarks(Executive Luncheon) Why Agentic Brand Control Matters Now AI has moved from helping teams create to acting across real workflows. The risk is no longer speed — it is control, trust, data access and brand quality. The leadership question: how much autonomy can AI agents have before governance breaks?
• 0:30 pm Interactive discussions(Executive Luncheon) Scaling AI Creation Without Losing Control Where AI agents should be allowed to create, edit, personalise and publish. How to keep outputs on-brand, accurate, permissioned and compliant at scale. How to govern AI creation without slowing teams back down.
• 1:45 pm Closing remarks(Executive Luncheon) From Creative Speed to Enterprise Confidence What needs to be in place before AI agents become trusted across the business. How leaders balance innovation, oversight, security and adoption. The next step: moving from AI tools to governed AI workflows.
• 1:50 pm Networking drinks & end of session(Executive Luncheon) An opportunity to continue conversations in an informal setting to wrap up the session.

Partners

• Canva Canva Enterprise is an all-in-one visual communication platform designed to support large organisations in creating, collaborating on, and scaling impactful content. Built on the Canva Design Model, which the company refers to as its Creative Operating System, Canva Enterprise brings together design, collaboration, publishing, and performance capabilities. It enables teams to create media ranging from presentations and documents to videos and websites without requiring specialised design expertise. The platform includes intuitive tools, centralised brand management, and enterprise-grade security controls that support teams in creating consistent, on-brand content.

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