CCO SEA Live Series - November Edition 2022
Defining the strategic outcomes and contribution of the CCO
Hosted by Factor
- 200 attendees
- 12600 hours
Overview
As we near the end of 2022, we reflect back on some of the biggest shifts in customer behaviour and mindset. How do we as CCOs lean into the opportunities presented and focus on building upon this digital acceleration? How will we transform our organisations in 2023 and beyond? Leaders from across the SEA will share their reflections and practical advise for CX success in 2023.
Join us for this edition of the CCO Series as we get into:
In-depth analysis of the advancements in CX from the year that was
Reducing friction in the customer journey as businesses take the digital leap
Complications and solutions to adapting your company to the digital age
Defining the next steps and what's about to come in 2023
What to expect
- Virtual Attendees 200+
- Live Interactions 1:1
- Speakers 5+
- Sessions 6+
What we will cover
- Reflecting on 2022 In-depth analysis of the advancements in CX from the year that was
- Taking the digital leap Reducing friction in the customer journey as businesses take the digital leap
- The Future of CX Defining the next steps and what's about to come in 2023
- A Top-Down Approach Creating a diverse CX culture through-out an organisation and leading this through to a stronger bond with customers.
Agenda
- Driving CX Transformation 2023 and Beyond(Plenary) Join this session to gain insights into: • Drivers of CX transformation and changing consumer expectations that shaped the business landscape • What businesses can expect in 2023 and beyond, and the cost of doing nothing • How businesses can enable themselves to be agile to be able to respond to the next wave of CX expectations that is already at our doorsteps.
- Keynote: Getting the Non CX Excited About the Power of CX(Plenary) Although CX is one of the key sectors of organisation these days it is often overlooked. Here we learn How to get the board and management to understand & buy into CX Use a quality framework for development of your team Act upon regular employee feedback.
- Thought Leadership: Winning in the Relationship Economy: Digital Transformation Strategies for Building the Future of Customer Engagement(Plenary) In today’s increasingly virtual world, customers are demanding more than ever before from the companies competing for their hearts, minds, and wallets. To win in this new “relationship economy” it’s become imperative to build authentic relationships. But as companies implement transformative customer engagement initiatives, they are facing market trends and organisational headwinds that create a challenging executional environment with a less than stellar historic success rate. This session will explore what the companies who succeed have in common.
- Keeping Customers Engaged In The Digital Age(Plenary) Mindset change driven from the top Digital transformation organization, strategy and tactics Desired customer-centric culture and customer experience
- Is NPS Still Fit for Purpose?(Plenary) Is NPS an accurate metric to use to measure CX quality? Pros vs cons: what other metrics can be used to measure your CX success? How can NPS be linked to your corporate strategy?
Speakers
Nadia Adelstein · Portfolio Manager, Factor A branding & events expert, with 10+ years experience in exponential marketing, Nadia thrives on bringing stories to life through creativity. Working overseas for 12 years on both agency and brand side, she has a unique approach to business strategy.
Partners
- Nice NICE (Nasdaq: NICE) is the worldwide leading provider of both cloud and on-premises enterprise software solutions that empower organizations to make smarter decisions based on advanced analytics of structured and unstructured data. NICE helps organizations of all sizes deliver better customer service, ensure compliance, combat fraud and safeguard citizens. Over 25,000 organizations in more than 150 countries, including over 85 of the Fortune 100 companies, are using NICE solutions. www.nice.com.
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