CCO UK October edition V2

Overview

In today’s rapidly changing digital environment, organisations must create value from their CX initiatives to meet the needs of digital customers. Therefore, it is imperative to measure the effectiveness of your CX programs and its alignment with your organisations bottom line. This edition will discuss:

How are organisations innovating in the ever-changing CX landscape?

Tools, metrics and methods to drive customer retention, engagement and brand loyalty

Ensuring internal buy-in and building a business case by demonstrating ROI

What didn’t work? sharing challenges, obstacles and key learnings

Agenda

• 11:21 pm Keynote: How CCOs And CFOs Can Align To Deliver Customer Experience Strategies Anthonia Williams(Plenary)
• 11:32 pm Evolve and Optimise Your Customer and Digital Experience(Plenary)
• 11:54 pm The AI-Powered Relevance Imperative: How We Will Ride the Wave Together(Plenary)
• 0:14 am Using Video Marketing to Drive Customer Engagement(Plenary)
• 0:32 am Panel: Develop Personalized Customer Interaction Across Multichannels(Plenary)
• 0:55 am Keynote: Unlock The Real Business Value In Your Customer Data(Plenary)
• 1:16 am 24(Plenary)

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