CDO UK Live Series - April Edition 2022

Overview

The past year has been a game-changer for companies worldwide, not because it demonstrated the importance of digitalisation but because it revealed the crucial need for agility and resilience in disruptive times. And so, data is continually proving to be the key driver of future business models to provide the optimum consumer experience, but the rules have changed and leaders must rethink their data and data teams strategy to remain at the forefront.

You can no longer focus on one aspect of your success strategy and the fact that they all go hand in hand. Organisations now more than ever understand that in order to gain a competitive advantage you have to have an all-encompassing approach to your culture, innovation and your technology and the answer is YES, this goes for your data teams too.

Join this session as we discuss building a winning data foundation when it comes to:

Technology as an enabler: experience for your customers, ease and flexibility for your employees

Innovation at the center of what we do in data whilst leveraging the opportunity of automation

Realigning and defining your talent strategy and what success means for your teams when it comes to data success.

What to expect

• Sessions 8+
• In-deep Interactions 1:1
• Virtual Attendees 150
• Speakers 5+

What we will cover

• Technology as an enabler Experience for your customers, Ease and flexibility for your employees
• Innovation vs. Tech Innovation at the center of what we do in data whilst leveraging the opportunity of automation
• Evaluate Data Accuracy Realigning and defining your talent strategy and what success means for your teams when it comes to data success.
• Data positioning Harmonising your data strategy through the right positioning of data in your organisation.

Agenda

• 6:00 pm Data Democratisation and Measuring the Value of Data and Analytics Programs(Plenary) During this webinar, Levent Ergin & Antoshiny Pushparaj, Data Governance & Privacy Domain Experts for UK & Ireland at Informatica will share their insights on how companies democratise data and measure the value of their Data and Analytics Programs. Data Leaders need to be able to measure the value of their data and analytics program to successfully build advocacy and secure future funding opportunities, as well as meet customer expectations. Join this session to understand how to: Rollout enterprise Data Governance Foundations to enable Data Democratisation Make clean, trusted data available to the business to focus on revenue generating activities Enable data insights to enhance the value propositions for your customers Adhere to Data Ethics, minimise data bias and increase reliability of your AI model for data analytics
• 6:20 pm Keynote: Enjoy Data Responsibly - Data for People and the Planet(Plenary) As CDOs how can we ensure data is for people and the planet? Join Chief Data Officer at Heineken global Elizabeth Osta, Non-Executive Director start-ups and digital-native companies as we explore the reality behind leading the data transformation across 85 countries globally at Heineken. Join this session to learn: Data is for people and the planet Enjoying data responsibly - what do our consumers expect from us as data leaders? The important role we can collectively play in Data Ecosystems
• 6:42 pm Powering AI with the Right Data(Plenary) AI is becoming increasingly important, but is only effective with good quality data. Companies often dismiss the importance this, but what does good data for AI look like? In this session we will discuss how AI powered by the right data is highly effective, and what tools you can use to confidently collect the best quality data from your platforms.
• 6:57 pm Keynote: How does Investment, Culture and Data Innovation look like in a Startup(Plenary) Regardless of how great your vision statement is, its effectiveness is determined by how well it is communicate and implement it. Especially through periods of change, it is crucial to keep the vision front and centre. Attend this session to understand how: Going from startup to scale up to hypergrowth requires significant investment in enabling technology Creating a data driven culture in a purpose driven and science led global business is to bring people together Data Innovation is done through agile thinking and implementing a business partnering model
• 7:17 pm Keynote: Steps that will Help Leaders Make Informed Decisions and Maximize Business Value(Plenary) Real life implementation stories to help D&A leaders drive business growth and transformation. Attend this session to gain insights into: Break data silos to maximize business value, not revenue Identify & leverage your data advantage Diversify hiring (from dreamers to realists)
• 7:36 pm Panel: Storytelling Through Data to Make Informed Business Decisions(Plenary) Data storytelling offers a more engaging means of communicating findings than BI reporting or data visualisation alone. This trend is an extension of the now dominant self-service model of BI, combining data visualisation with narrative techniques. What is a data story? When and how should data storytelling be used? What new skills and techniques are needed to create compelling data stories?This panel will hear insights from leading data leaders across the region on how data can drive business outcomes and meaningful insights through successful storytelling: Using data and analytics to influence stakeholders at all levels How to shape data into a narrative to help reveal findings and emerging trends How to use data storytelling, data visualisation and dashboards to think differently about its impacts on the wider enterprise? What are the data & digital literacy skills required in a hyper digitalised and data-driven era?

Speakers

• Elizabeth Osta · Chief Data Officer, Heineken Chief Data Officer at Heineken global. Non-Executive Director start-ups and digital-native companies. Data for people and the planet. Elizabeth is leading the data transformation across 85 countries globally at Heineken. Prior to Heineken Elizabeth worked in financial services, at Barclays in London where she held several roles in Digital transformation and Data aimed at improving financial health. She held positions at dunnhumby (Tesco), Gillette and McKinsey. Elizabeth also worked on the impact of data for the vulnerable for Social Finance. She has advised number of digital natives start-up in the fin-tech arena. A visiting fellow at the Judge Business School at the University of Cambridge, Elizabeth believes in data for people and the planet and not in people-users / planet-used by data.
• Smitha Dunwell · Data Strategy, Chaucer Smitha is an experienced strategist with broad experience encompassing digital transformation, data science & AI, and customer experience management. Having spent most of her career working at the intersection of data, technology, and people – she is passionate about building digital strategies, deploying data driven solutions equally bringing people along the journey to deliver business value. Smitha has extensive experience in data consulting for the past 15 years across multiple geographies building and scaling high performance teams, driving innovation and commercialising data products and services.
• Robert Goodwin · Chief Data Officer | Global | MSQ, MSQ Rob is an innovative data strategist, strategic planner and business consultant. Currently leading a multi-functional position, utilising data at the heart of decision making. His role leads him to support & run; Data strategy, marketing strategy, UX/CX, digital optimisation, omni channel connectivity, media optimisation, insight analytics & measurement, as well as consumer journey mapping, to name a few key areas. With a fundamental strength and passion focused on leveraging data insight and moulding it into meaningful and actionable ideas, which can be executed to optimise business cases across numerous segments & constraints. These skills are supported with his robust holistic analytical experience (Online & Offline), industry experience, combined with decisioning techniques, operational research, marketing strategy, media and CRM knowledge.
• Yali Sassoon · Co-founder and Chief Product Officer, Snowplow At Snowplow, Yali gets to combine his love of building things with his fascination of the ways in which people use data to reason; something he cultivated when studying his BA in Natural Sciences and MPhil in the History and Philosophy of Science, and further developed as a Strategy & Operations Consultant (at PwC, Bestshore and Keplar LLP) and a Data Analyst at OpenX.

Partners

• Informatica Data is changing the world. Data is powering the world's leading innovations – from autonomous vehicles to AI-powered neural networks. At Informatica, we call this Data 4.0—when next-generation intelligent enterprises leverage data to make possible what never existed before. Informatica is the only proven Enterprise Cloud Data Management leader that accelerates data-driven digital transformation. Today’s intelligent enterprise is fueled by data and that data must be properly managed, governed, protected, and utilized – this is where Informatica drives next-generation innovation with its Intelligent Data Platform™. Our Intelligent Data Platform, a complete and modular solution built on a microservices architecture and based on the AI-powered, CLAIRE™ engine, enables companies to fuel innovation, become more agile, and realize new growth opportunities, resulting in intelligent market disruptions. Over the last 25 years, Informatica has helped more than 9,000 customers unleash the power of data, including 85 of the Fortune 100, including every company listed in the top 10.
• Snowplow Snowplow is a behavioural data platform that collects and operationalizes behavioural data, at scale. We empower you and your team to rise above the difficulties of data delivery and organization, enabling you to focus on your data journey.

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