Digital Leaders' Dinner | Experience Management
Proactive Experience Management: Building the Experience You Know Customers Want
Studio I, Andaz Hotel Singapore
Hosted by Factor
- 15 attendees
- 2 hours
Overview
In today’s fast-paced and ever-changing digital landscape, organisations are constantly challenged by evolving customer expectations and increasing competition.
For too long, organisations have been reactive in measuring experiences, often using lagging indicators post-investment.
To deliver a truly innovative digital experience, companies must take a proactive approach to experience management: embedding end user insights early – and often – into digital product design and roadmaps.
This roundtable will explore how to continuously source and integrate customer insights, leading to enhanced engagement, improved user experiences, significant cost savings, and a competitive edge.
Discussion Points:
1. Leveraging Proactive Customer Insights for Strategic Decision Making: How can customer insights drive confident and efficient innovation within your
organisation?
2. Peer Experiences and Best Practices: How leading organisations develop and refine their digital experiences based on user feedback.
3. Actionable Steps for Embedding Customer Insights: Strategies for ensuring that customer insights lead to meaningful action and tangible outcomes.
What to expect
- Networking Peer-Driven
- Senior Executives 12+
- Panelists & Industry Analysts 3+
- Discussions Interactive
- Digital Leaders' Dinner Moderator Craig Baty, VP & Head of Research
What we will cover
- Leveraging Proactive Customer Insights for Strategic Decision Making How can customer insights drive confident and efficient innovation within your organisation?
- Peer Experiences and Best Practices How leading organisations develop and refine their digital experiences based on user feedback.
- Actionable Steps for Embedding Customer Insights Strategies for ensuring that customer insights lead to meaningful action and tangible outcomes.
Agenda
- Guest Arrival and Registration(Level 3) User Testing staff arrive – meet Factor staff, final brief/run-through.
- Welcome Drinks and Networking(Level 3)
- Welcome and Introductions(Level 3)
- Roundtable Discussion(Level 3)
- Discussion Key Takeaways(Level 3)
- Closing Remarks(Level 3)
Partners
- User Testing
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