Factor

Media & Entertainment

Accelerating content, audience and platform strategies in a fragmented landscape.

Factor supports media and entertainment businesses to modernise infrastructure, improve data use, and align content, product and commercial teams to growth, agility and experience.

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Trusted by leading brands

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Key Themes in Financial Services

Platform Simplification and Infrastructure Modernisation

Streamline back-end systems and reduce friction across content, product and delivery layers.

Audience Data and Personalisation

Unlock value from behavioural, subscription and ad data to drive engagement and conversion.

AdTech, MarTech and Revenue Enablement

Consolidate tools and align tech with direct, programmatic and retail media strategies.

Content Supply Chain and Workflow Automation

Improve speed and visibility across content creation, editing, packaging and syndication.

Cybersecurity, Compliance and Rights Protection

Safeguard IP, platforms and audience data across owned and partner environments.

Product Innovation and Digital Experience

Evolve apps, streaming and digital properties around changing user expectations.

FSI Modernisation: Where CIOs Are
Investing

Legacy systems, fragmented processes, and increasing regulatory demands continue to challenge financial institutions aiming to remain competitive in today’s digital-first world. In this exclusive fireside chat, John Trapani, Industry Leader in Financial Services at Appian, will explore how BFSI leaders are accelerating enterprise transformation through intelligent automation, low-code platforms, and unified data ecosystems.

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Webinar

OUR EXPERTS

Our Experts are here to support your strategic vision and provide an edge in your functional role. Our services work together seamlessly across the enterprise to accelerate growth. Industries include FSI, Software, Cosumer, Public Sector, FMCG, Healthcare, Telecommunications, and Utilities.

Craig Baty

VP, Head of Research & Advisory

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Madeline Palmer

Head of Content, Research & Editorial

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Burak Cankurtaran

CTO & Technical Expert

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Darren Adams

Director of Insights & Value

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Marli Lozoya

Conference Producer

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Jessie Rosenberg

Community Manager and Demographic Specialist

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Brianna Bernard

Community Manager and Demographic Specialist

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Uncover the state
of market maturity
for your offering

Before you build the deck, run the campaign, or chase the wrong accounts — get grounded in how your target industry is actually evolving.

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Get clear on how
CIOs are looking at your offering

Whether you’re trying to displace an incumbent, reposition your value, or land your first enterprise deals, we’ll show you exactly what to say, when to say it, and who’s ready to hear it.

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Get Ahead of Trends in Your Target Verticals

Whether you sell into financial services, retail, healthcare or the public sector — we map the real shifts in decision-making, architecture, and transformation focus.

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